Tuesday, 15 September 2009

Your Blog Contents

Your blog should contain the following:

-Resarch into similar media texts for the main task
-Research into target audience
-Planning of Main Task
-Production of Main task
-The Main text
-Research into similar media texts for the secondary task
-Planning for the secondary task
-Production of the secondary task
-The secondary task
-Research into similar media texts for the next secondary task
-Planning of the next secondary task
-Production of the next secondary task
-The next secondary task
-Evaluation and Analysis material

I would advise eventually re-structuring this so that all the planning sections go together, then all the production sdections, then all the texts, followed by the evaluations.

Details of how each of these break down are listed here:

1. RESEARCH INTO SIMILAR MEDIA TEXTS
You need to establish the codes and conventions of existing media texts similar to the ones you are producing. If you are producing, for example, a music video, then I would recommend at least five videos be analysed. These would ideally share the same audience and sub-genre as your chosen song.

All relevant codes and convnetions, i.e. the rules of the medium that you have observed and will be following, should be listed as bullet points as a research summary.

2. RESEARCH INTO TARGET AUDIENCE

Using extensive market data (sales figures, patterns of demographics, questionaires, etc.) you must establish what the target demographic of your text is, and what implications that has on the construction of the text.
All relevant findings should be summarised in bullet points at the end of the section

3. PLANNING THE TASKS

There needs to be some evidence of planning of the texts. This should be in the form of storyboards, drafts or scripts. Also evidence of time and resource management.

6. PRODUCTION OF THE TASKS

You need to evidence how you constructed the texts. This should show organisation of time, equipment, resources, etc. Also you need to show how you gained your source material (possibly evidencing original sounds, photos, etc.) Screenshots and discussion of how the project is constructed should also be included.

5. THE TASKS

Print texts should be uploaded as PDFs, although hi-res jpegs may be acceptable. Video should be easily web-streamed as dv. or mov. files.

9. EVALUATION AND ANALYSIS MATERIAL
In the evaluation the following questions must be answered:


  • In what ways does your media product use, develop or challenge forms and conventions of real media products?
  • How effective is the combination of your main product and ancillary texts?
  • What have you learned from your audience feedback?
  • How did you use media technologies in the construction and research, planning and evaluation stages?


You must use a range of formats on your blog: Written, visual, audio, video, slide show, etc.
Include audience feedback.

Make sure you use the correct Medium-specific vocabulary where ever possible.

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